Anna May | UX Designer





Product Designer - ReachOut Australia - (Sept 2022 - present)
ReachOut is an online mental health service for Australians aged 13-25.
During my time there, I worked closely on redeveloping the website and on ReachOut’s online chat service, PeerChat, in researching, designing, testing and implementing changes to optimise and achieve social impact targets.

Some key achievements:


  • Facilitated workshops and interviews with SMEs and key stakeholders.

  • Demonstrated my communication skills by conducting challenging face-to-face user testing with Young People facing mental health challenges.

  • Redesigned all webpages to ensure that they met Web Accessibility and SEO/Google EAAT guidelines.

  • Took ownership of the design system in its infancy and managed its evolution. I completed training in Web Accessibility, Youth Mental Health and Peer Work to supplement my user experience skills in the mental health field.

  • Held paired programming sessions with front end developers both to mentor and bring my designs to life.

  • Drove the design and implementation of a funded web project aimed to increase reach to young people who identify as Aboriginal or Torres Strait Islanders. I helped test and shape an ongoing AI project to allow young people to access next step support in their mental health journey.

Senior UX Designer - Me&U (Mar - Jul 2022)
me&u caters for the hospitality industry by allowing patrons to place orders via barcode and provides venue management via POS systems. At me&u, I worked on the initial stages of implementing an Enterprise Menu Management system for large scale venue groups across Australia, UK and the USA. 
Some key achievements:

  • I worked closely to gather and analyse quantitative data from Business Intelligence and engaging with the Customer Experience team extensively to conduct User Interviews and then presenting solutions to key Sponsors to get the project onto the roadmap.

  • Utilised my existing experience of Squad working structure to shape the new Scalability Squad by establishing ways of working, initiating Development ceremonies, running retros and managing Productboard on behalf of the team.

  • Collaborated with the Design Team to further develop the existing Design System.

  • Conducted a UI refresh of the mobile application with a view to address improved user accessibility and mobile responsiveness.

Product Designer - Rezdy (Sept 2021 - Mar 2022)
Rezdy specialises in B2C travel and tourism booking management software.
Some key achievements:

  • Conducted customer interviews, gathered data and analysed results in order to prioritise quarterly projects and develop wireframes for the Agile software team to plan into sprints.

  • Designed on the fly utilising my quick thinking, organisational skills and I ability to work under pressure.

  • Worked across multiple teams and stakeholders to understand and assess the limitations of the platform in order to drive decisions and allocate tasks.

  • Worked closely with a newly created design team to create a design vision and begin the process of evolving Material Design components to a customised company wide design system and compliment the product with a lightweight mobile responsive application.

UI/UX Specialist - SocietyOne (Mar 2021 - Sept 2021)
SocietyOne provides personal loans and Broker Services. This role was newly created so I came onboard to utilise my past experience to implement new processes, documentation methods and tackle the challenge of managing a disorganised approach to the research phases and the design iteration process for a number of stalled projects.
Some key achievements:

  • Conducted user interviews and translating findings into solid factual data and presented concepts along with design rationale to stakeholders across the company with different invested interests in the product.

  • Completed the design of a revamped Broker Application portal. Designed native mobile digital banking application whilst dealing with the challenges of working remotely for a company with a strictly office based culture during lockdown.

  • Created and implemented a new online loan application onboarding process to accommodate a the addition of unsecured loans as an offering.

Product Designer - Insured by us (Aug 2019 - Feb 2021)
IBU is a small start-up that produced a whitelabel travel insurance booking solutions for companies such as Woolworths and Vodafone. 

Some key achievements:

  • Wireframed and created user stories for UI improvements and client feature requests and then prioritised and delegated these tasks to the front end developer.

  • Collaborated with the developers to implement a design system to improve the speed and efficiency of onboarding new clients using Base Web framework and Storybook.

  • Conducted user interviews, analysed results and created user personas to communicate the importance of customer focus for each specific product.

  • Worked with the Customer Success team to overhaul project documentation standards and took on the job of maintaining the new guidelines using Confluence.

  • Contributed to the Growth Hacking team by injecting my knowledge of SEO and UX improvements.

UX/UI Designer - Mozo (Nov 2017 - Sep 2019)
Mozo is an Australian price comparison website.

Some key achievements:

  • Completed an overhaul Mozo’s website with new branding and making it mobile responsive.

  • Designed to accommodate complex price comparison data and ensuring SEO optimisation.

  • Collaborated with Marketing, Sales and Content teams to produce assets and promotional media and created associated visual documentation and branding guides from scratch.

  • I was responsible for the redesign of Mozo’s Marketview product resulting in a sale to one of the Big 4 banks and assisted in the launch of a successful credit score and business loan referral service.

Junior UX/UI Designer - Wastelink (Sept 2010 - June 2017)
Wastelink was a very small company providing a software solution which enabled councils such as Sydney Water to track and manage environmental waste.
Some key achievements:

  • Taught myself HTML/CSS from scratch and utilised Bootstrap to create working prototypes to present an new cloud based solution to existing clients and to drive sales to new.

  • Maintained website and created promotional assets.

  • Wrote and maintained software instruction manuals.

Education
Ba(hons) Multimedia Art - Liverpool John Moores University (2004 - 2006)
Focus: Stop Motion Animation, Fine Art and Graphic and Web Design